SWELECT’s Solar Edge: Innovation, Efficiency & Strategic Expansion – Vijay Kumar J, Assistant General Manager – Channels, SWELECT Energy Systems Ltd.

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How does SWELECT Energy Systems continue to maintain its leadership position in India’s solar PV module manufacturing?

SWELECT Energy Systems maintains its leadership in India’s solar PV module manufacturing sector by embracing cutting-edge technologies. Over the past three years, it has transitioned from traditional Back Surface Field (BSF) technology to advanced Passivated Emitter and Rear Cell (PERC) and Tunnel Oxide Passivated Contact (TOPCon) technologies. PERC enhances efficiency by capturing light from both sides, while TOPCon reduces electron recombination and improves high-temperature performance. With conversion efficiencies exceeding 26% and lower light-induced degradation, SWELECT ensures long-term reliability and cost-effective energy solutions. These innovations strengthen its competitive edge and commitment to high-performance, sustainable solar solutions for diverse Indian climates

Could you share insights on your current production capacity and the advanced technologies integrated into your solar module manufacturing process?

SWELECT currently has a production capacity of over 1 GW and is planning further expansion. The company integrates advanced technologies like bifacial modules, which generate power from both sides, and AI-optimized manufacturing for real-time process adjustments. Automation and robotics enhance precision and reduce costs. With readiness for future technologies like back contact and HJT, SWELECT ensures high efficiency, lower environmental impact, and cost-effective production—strengthening its position as a leader in sustainable and innovative solar module manufacturing.

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What impact does ALMM have on your operations, and what policy support would further help the sector?

ALMM has a significant impact on Indian solar manufacturing and is positively driving growth, as users increasingly prefer Indian-made modules. Currently, ALMM applies only to solar modules, but its extension to cells is underway. For this move to be truly effective, adequate domestic cell manufacturing capacity must be developed to meet demand and ensure a smooth transition.

What kind of dealer and channel partner programs does SWELECT offer, especially for a unique market like Kerala? How have these programs contributed to your growth in the region?

At SWELECT, we have strategically appointed channel partners across key locations in Kerala to extend our reach and provide localized support to customers. These partners are not just sales touchpoints—they are trained advisors who guide customers through the technical nuances of solar solutions, ensuring they make well-informed decisions.

This customer-centric approach has significantly strengthened our brand trust and loyalty in the region. By combining technical expertise with strong on-ground presence, our channel partners have played a pivotal role in driving sustained growth and repeat business across Kerala.

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How does SWELECT address supply chain challenges to ensure smooth operations and timely deliveries?

SWELECT takes a proactive and data-driven approach to supply chain management. We mitigate potential disruptions through precise demand forecasting, strategic inventory planning, and by maintaining sufficient stock at our partner hubs.

This decentralized stocking model allows us to respond swiftly to market demands and ensures timely delivery of products and solutions. Our focus on operational resilience and collaboration with local partners enables us to uphold service reliability across all regions, including remote and high-demand areas.


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