Elcogen Expands Into India And Asia-Pacific, Appoints Anil Srikar Pavuluri As Business Development Director

Elcogen, a leading European manufacturer of technology for efficient green hydrogen production and emission-free electricity, has announced its expansion into India and the broader Asia-Pacific region with the appointment of Anil Srikar Pavuluri as Business Development Director for the area. India and the wider Asia-Pacific are experiencing a period of rapid energy growth and transition, driven by industrialisation, rising living standards, and increased energy demand.

According to the IEA World Energy Outlook 2025, India’s energy mix is steadily shifting toward renewables, with solar and wind expected to grow from around 2 percent today to nearly 20 percent by 2050 under current policies. Energy demand is rising fastest in the industrial and transport sectors. Across the Asia-Pacific region, total final energy demand is projected to increase from about 450 exajoules in 2024 to over 500 exajoules by 2035, highlighting the urgent need for cleaner and more efficient energy solutions.

Against this backdrop, Elcogen’s appointment of a Business Development Director for India and APAC marks a strategic move into one of the fastest-growing energy markets in the world. India’s ambitious plans for renewable energy, nuclear capacity expansion, ethanol blending, and the development of a carbon market are creating strong demand for zero-carbon technologies.

Elcogen specialises in high-efficiency solid oxide fuel cell technology for clean electricity and green hydrogen production. Its technology produces hydrogen at 33–40 kWh per kilogram and achieves 75 percent fuel cell electrical efficiency, which rises to over 90 percent overall when waste heat is utilised. The company sees significant opportunities in the region as governments and industries seek scalable solutions to reduce emissions, improve energy efficiency, and decrease dependence on imported fossil fuels.

“Hard-to-abate sectors are energy-intensive and heat-rich, creating ideal conditions for SOEC integration to reduce the cost of hydrogen production. At the same time, the rapid expansion of data centres and remote microgrids, where hydrogen can be paired with on-site power generation, makes SOFCs a highly effective hydrogen utilisation pathway,” said Anil Srikar Pavuluri. He added, “With over two decades of experience in solid oxide technology, high-performance solid oxide cells, stacks, and modules, and an operational manufacturing capacity of up to 360 MW, I am confident that Elcogen is well-positioned to deliver high-efficiency hydrogen production, clean electricity generation, and system flexibility—key pillars of the global energy transition.”

Prior to joining Elcogen, Anil worked with GreenH Electrolysis, Toshiba, and L&T, leading business development and proposal engineering for green hydrogen, electrolyser technologies, fuel cells, steam turbines, and HRSGs in the power sector. He holds a bachelor’s degree in Mechanical Engineering from Jawaharlal Nehru Technological University and a postgraduate diploma in Marketing Management. Based in New Delhi, he will travel extensively across the region to engage with partners and ensure effective collaborations for Elcogen.