Tata Power Solar Systems Limited (TPSSL), India’s leading rooftop solar company and a subsidiary of Tata Power Renewable Energy Limited (TPREL), has initiated its national campaign ‘#GharGharSolar, Tata Power ke Sangh’ from Jodhpur, Rajasthan. Known as the Sun City or Surya Nagari due to its abundant sunny days, Jodhpur served as the fitting launchpad for this solar initiative.
The campaign was officially launched by Dr. Praveer Sinha, CEO and MD of Tata Power, in the presence of Mr. Deepesh Nanda, CEO & MD of TPREL, senior company officials, and esteemed channel partners. This initiative marks the beginning of a nationwide effort to promote the installation of residential solar rooftop solutions across India.
Dr. Sinha expressed his enthusiasm, stating, “I am extremely happy to launch our ‘Ghar Ghar Solar’ campaign from Jodhpur, the Sun City of India, to usher in a people-led clean energy movement. Tata Power is the most experienced and technically advanced rooftop solar provider, with a pan-India presence to support the faster adoption of rooftop solar. Our widespread channel partner network across 310 districts and proven track record of over three decades in this domain make us the most preferred and trusted partner of clean energy solutions for lakhs of consumers in the country.”
With over 34 years of expertise, Tata Power Solar has been a leader in the sustainable energy sector. The company offers extensive benefits to its rooftop consumers, including a 25-year warranty on modules, trusted quality assurance, exclusive sales and service in over 310 districts, lifetime service and after-sales support, easy financing options, and insurance for solar rooftop systems. The campaign aims to raise awareness about the benefits of solar rooftop solutions and assure consumers of their accessibility through Tata Power Solar.
To enhance the accessibility and affordability of solar energy, Tata Power Solar aligns with government initiatives promoting solar energy in households. The company has partnered with financial institutions such as Union Bank of India, SBI, Indian Bank, and PNB to provide varied financing solutions for rooftop solar installations.
Tata Power Solar plans to aggressively expand its promotion of solar rooftop adoption through an extensive network of over 500 channel partners, with a goal to grow to 5000 channel partners and retailers, covering every corner of the country. The company offers tailored solutions to meet diverse needs and budgets, providing significant financial benefits. Tata Power Solar has already served over 80,000 satisfied customers across India.
Highlighting its commitment to a sustainable future, Tata Power Solar boasts a proven track record with over 2 GW of rooftop solar capacity installed. The company holds a significant market share of 13 percent, making it the top player in the rooftop solar EPC business for nine consecutive years. The ‘#GharGharSolar, Tata Power ke Sangh’ campaign underscores Tata Power Solar’s mission to bring reliable, affordable, and sustainable solar energy to households nationwide.
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