Promoting Green Practices: EKI Energy Services Welcomes New Ecomark Rules as a Catalyst for Sustainable Living

EKI Energy Services Ltd. (EKI), a global leader in carbon credit consultancy and sustainability services, has expressed its strong support for the Ministry of Environment, Forest and Climate Change following the notification of the new Ecomark Rules. This initiative, aligned with the ‘Lifestyle for Environment’ (LiFE) Mission, represents a crucial advancement in promoting sustainable consumption and eco-friendly production practices in India.

The new Ecomark scheme will replace the previous initiative launched in 1991 and aims to set modern environmental standards for labeling products. The updated rules reflect a robust commitment to sustainability by promoting products with a lower environmental impact and discouraging misleading claims regarding their eco-friendliness.

The scheme is designed to foster resource efficiency, reduce energy consumption, and encourage a circular economy, thereby contributing to India’s environmental conservation efforts. Ecomark certification will help build consumer awareness, ensuring that products labeled as environmentally friendly genuinely adhere to strict sustainability criteria.

Implemented by the Central Pollution Control Board (CPCB) in collaboration with the Bureau of Indian Standards (BIS), the Ecomark scheme aims to ensure stringent compliance with environmental standards. It encourages manufacturers to adopt sustainable practices and appeals to eco-conscious consumers. The scheme’s comprehensive approach aligns with both India’s and global climate objectives.

The Ecomark initiative emphasizes minimizing pollution, reducing waste generation, and conserving resources, directly supporting India’s commitment to lowering its carbon footprint and transitioning to a more sustainable economy.

“EKI fully supports this initiative and believes that it will not only promote responsible consumption but also drive businesses towards more sustainable production processes. This marks a significant step toward achieving our shared climate goals,” stated Manish Dabkara, CEO of EKI Energy Services Ltd.

The Ecomark scheme sets a new standard for environmental responsibility across various industries, encouraging individual and collective decision-making that fosters sustainable lifestyles in India. This progressive initiative aligns with EKI’s mission to promote sustainability through practical and impactful solutions.

Lifestyle for Environment (LiFE) Mission

The Lifestyle for Environment (LiFE) initiative is a global movement aimed at promoting sustainable lifestyles and reducing environmental impacts. Launched by India at the COP27 climate summit, LiFE encourages individuals to adopt eco-friendly habits in their daily lives, such as reducing waste, conserving energy, and choosing sustainable products. By making small lifestyle changes, individuals can significantly contribute to mitigating climate change and protecting the planet. LiFE emphasizes the power of individual action and aspires to inspire a global movement toward sustainable living.