At this year’s Intersolar & Energy Storage North America, Sunhub—the solar sector’s leading online distributor and marketplace for buyers and sellers—will announce the launch of its next-generation Sunhub Sales Portal. This new SaaS platform is designed to give solar suppliers, including manufacturers, brokers, and distributors, complete control over how their products are priced, marketed, and sold. Through the platform, suppliers can list products, assign sales representatives, manage customer communication, issue quotes, and negotiate deal terms and contracts in one centralized digital environment.
The Sunhub Sales Portal simplifies and modernizes B2B solar selling by combining customer relationship management, order management, negotiation tools, and e-commerce capabilities into a single platform. Vendors can build private, buyer-specific listings and customized sales channels without having to invest in standalone e-commerce infrastructure. The system enables suppliers to offer the right deal to the right customer—from tailored pricing for major accounts to introductory offers for new buyers—while maintaining direct online interaction throughout the negotiation process.
The platform supports a wide range of deal structures, including private listings for tiered buyers, custom pricing and delivery terms, and secure engagement with EPCs, resellers, and installers. Vendors benefit from centralized management of deals, customers, and regions, and can tap into Sunhub’s integrated tools for financing, logistics, and warehousing. With seamless integration to Sunhub’s Trader Platform, suppliers can instantly expand their reach across the industry’s largest marketplace.
The Sunhub Sales Portal is designed to resolve ongoing challenges in solar supply operations, such as the need to move quickly while maintaining transparency and control over negotiated transactions. By consolidating workflows that previously relied on emails, spreadsheets, and disconnected systems, the platform improves efficiency and accuracy across the entire sales ecosystem.
According to Kadeer Beg, solar manufacturers and suppliers have long been constrained by a fragmented and opaque sales environment that erodes margins and limits control. He noted that the Sales Portal gives vendors a private, end-to-end platform to manage client relationships, generate quotes, negotiate terms, and finalize contracts—all while integrating services such as financing, logistics, and customer feedback. Beg emphasized that the system empowers suppliers to scale direct sales through a workflow that aligns with how the solar industry actually conducts business.
Using the platform, vendors can invite customers to view products, receive custom offers, and negotiate pricing, shipping, warehousing, and other terms. Once negotiations are complete, contracts are generated directly within the system, reducing administrative work and simplifying the sales process. Suppliers can create custom landing pages displaying inventory and pricing, while automated quoting and contracting tools enhance speed and consistency.
The Sales Portal also enables suppliers to publish public deals with minimum order quantities tailored to their business requirements, allowing them to reach a broader market without compromising operational standards. Integrated payment processing ensures secured transactions, while Sunhub’s commission-based model—with no subscription fees—makes the platform accessible to suppliers of all sizes. Vendors can also opt into Sunhub’s marketing services to promote products, brands, and special offers through the marketplace.
One example of the platform’s impact is the experience of DCT Energy LLC, a premier broker and distributor that has improved the speed and efficiency of its operations using the Sunhub Sales Portal. By transitioning its workflow to the platform, DCT Energy has shortened the time required to list components and generate quotes—completing the process in under two minutes—and has improved responsiveness to EPCs and installers. The platform also provides seamless access to Sunhub’s broader ecosystem, making it a strategic partner rather than just a software tool.
When DCT needed specialized warehousing and financing for a client, Sunhub was able to join the deal conversation and provide integrated logistics and net-terms support within the same workflow. Automated contract execution and end-to-end shipping further streamline complex transactions. David Thomas stated that the Sales Portal has significantly improved their sales efficiency by simplifying negotiations and enabling easy collaboration when customers require additional services.
He noted that the ability to track all deal activity in a centralized location eliminates dependence on external CRMs or long email chains, adding that the platform aligns with how their business operates. The launch of the Sunhub Sales Portal marks a major step forward in digitizing and modernizing solar supply operations, enabling suppliers to negotiate, manage, and scale deals with unprecedented speed, accuracy, and control.
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