Atria Group Launches 6 MW Agrivoltaic Solar Project Across 600 Acres in Chittoor with 300 kW Systems per Block

An agrivoltaic solar project has been launched at Thirumala Raju Puram in Chittoor district under Project Chittoor, a long-term rural regeneration initiative led by Atria Group in partnership with Atria Renewable Private Limited.

The project introduces field-integrated agrivoltaic systems, where solar panels are installed above active farmland, enabling simultaneous crop cultivation and clean energy generation. Each agrivoltaic block spans 1–1.5 acres with an installed capacity of approximately 300 kW, ensuring uninterrupted agricultural activity.

Project Chittoor is being developed as a self-sustaining rural ecosystem spanning around 600 acres, aimed at addressing key challenges faced by farmers, including income volatility, climate stress, unreliable power supply, and rising input costs. The agrivoltaic model is designed to provide farmers with a stable secondary income stream without reducing cultivable land.

Electricity generated from the installations will power shared agricultural infrastructure such as irrigation pumps, borewells, cold storage units, dryers, and processing facilities within farming clusters. This is expected to lower operational costs, reduce dependence on grid power, and retain greater economic value within the local ecosystem. Surplus energy generated at the block level will create additional revenue streams for the clusters.

The elevated solar panels also offer partial shading, helping reduce heat stress and water evaporation for crops, thereby improving farm resilience during high-temperature periods.

Commenting on the initiative, Sunder Raju, Chairman of Atria Group, said agrivoltaics allows farms to generate both food and energy from the same land while improving income predictability and long-term sustainability.

Karthik Raju, Executive Director of Atria Renewable Private Limited, noted that the system is designed to directly support farm-level operations, embedding energy into the agricultural ecosystem to enhance stability and scalability.

The project targets a total agrivoltaic capacity of approximately 6 MW and reflects a scalable model for integrating clean energy with agriculture, supporting both rural development and energy transition goals.