RUSAL Targets India as Key Growth Market for Low-Carbon Aluminium

RUSAL, one of the world’s largest aluminium producers, has identified India as a priority market for its low-carbon aluminium portfolio, with a focus on supporting the country’s rapidly expanding electrical and energy infrastructure sectors.

The Russia-based company is positioning its advanced aluminium solutions to meet rising demand for sustainable, high-performance materials in India’s power grid, renewable energy systems, and industrial electrification initiatives.

To cater to emerging requirements, RUSAL has developed aluminium-scandium wire rod designed for electrical applications. The material offers higher strength and vibration resistance than conventional aluminium while maintaining strong conductivity, making it a lightweight alternative to copper in applications such as busbars and wiring.

Roman Borisov, Regional Sales Director at RUSAL, said India is becoming a major hub for low-carbon aluminium and highlighted the company’s commitment to long-term partnerships in the market.

“By offering a full range of value-added products produced with over 99% renewable energy, we aim to help our Indian customers strengthen their ESG performance and improve their competitiveness in global value chains,” he said.

The company noted that global aluminium demand in the electrical sector accounted for 16.3% of total consumption last year, driven by rising investments in energy infrastructure and clean power technologies. Global spending on clean energy surpassed USD 2 trillion in 2024.

RUSAL markets its low-carbon metal under the ALLOW™ brand, which carries a certified carbon footprint of less than 2.2 tonnes of CO₂ equivalent per tonne—up to five times lower than the global industry average. The company remains the world’s largest producer of low-carbon aluminium, with more than 99% of its production powered by renewable energy.